It might not come as a secret or a surprise that I’m seriously longing to have a 3rd kid. So when CYBEX popped the invitation to their launch of the Jeremy Scott collab, I didn’t hesitate a second and confirmed my presence at their London event.
I’ve always had a crush on Jeremy’s approach to fashion, which is all about fun and quirky prints. His work for Adidas is mind-boggling and his own collections are often spotted on the likes of Cara Delevingne. So what’s a designer like him to do with a quality baby gear brand like CYBEX?
Turns out he loves kids and that he has been going through this baby boom phase, as most of his friends have started working on their offspring. He noticed how kids were attracted to his fabulous prints and when Cybex approached him for a collab; he pretty much started working immediately on an entire collection of baby & kids gear destined to travel around and be mobile with your mini-me.
It’s fun food galore, it's colorful and loud. I'm pretty much sure that the major food fight print will have your kids looking funky in their designer chairs and strollers and to be honest, I’m truly happy to finally see some quirkiness added to the often dull looks of car chairs, baby carriers and co.
If you’re currently in Paris, please visit Colette and check out how the Cybex by Jeremy Scott goodies have taken over the windows!
The Jeremy Scott for Cybex collection is also available in Belgium at your local Baby 2000 shop. I have already ordered my share as it’s limited and I want to be prepared for a future mini-me number 3.