Oh My Marni! I am so happy to announce that H&M will do its next fashion collaboration with the Italian brand Marni! I've been in love with this brand for ages and now finally there will be no more excuses not to buy Marni.
Marni for H&M will be launched worldwide on Thursday March 8th 2012. The spring/summer collection will be full of nice things for both women and men. Everything will capture the essence of Marni and will be available at H&M's prices. So everyone will have the chance to enter Marni's world.
Marni is famous for its original prints and inventive spirit. Founder and Creative Director Consuelo Castiglioni wanted to create a true Marni wardrobe by revisiting all their favorite pieces in signature fabrics and prints. She will definitely be mixing the prettiest prints with colour and incredible craftmanship.
For women, the colours are vivid and the prints are bold, they are African inspired or choose to colour block. Just expect full pleated skirts, dresses, cropped trousers and jacquard knit. Fabrics range from silk to crisp cotton poplin. To finish the Marni for H&M look, the collection will include jewellery, shoes, bags and scarves. I am hungry for this fashion already!
Photos: Magnus Magnusson/H&M
H&M is really well known for its fashion collabs. After Karl Lagerfeld, Stella McCartney, Comme des Garçons, Jimmy Choo, Lanvin & Versace ... Marni is the next one to take the stage! Just to let you know I'm already buying a tent to sleep at the doors. Marni forever!